This is a seriously disturbing commercial for the new Call of Duty: Black Ops video game, featuring live-action people with weapons shooting and destroying stuff. Not only are they live-action, instead of video images, but they are dressed in ordinary street clothes. Disturbingly reminiscent of Columbine. Also, there is a young girl, who looks just on the verge of 18, in the mix, as well as Kolbe Bryant. The idea of the commercial is that 'there is a warrior in all of us' but the effect is that we are all participating in something barbaric and dehumanizing when we play these games. We lose our true humanity in their violence. True escapism and nihilism all rolled into one 30 second piece of capitalist propoganda.
Black Ops commercial